#Google shopping desktop how to

These ads appear on relevant searches on Google, as well as relevant pages on partner sites and Google properties like YouTube and Gmail. Shopping ads display product details-image(s), star ratings, promotions, local availability, and more-to customers across Google domains. Google Shopping ads appearing on the Google search results page. The other side of Google Shopping is the search engine’s advertising platform. Google Shopping: The advertising platform This feature lets shoppers complete the entire purchase process without ever leaving Google Shopping.Įssentially, this part of Google Shopping works as a product research and discovery hub, with many tools and features available to smooth the path to purchase. Or they can check out directly on Google if the product is eligible for Buy with Google.

From a product listing, shoppers can click through to the merchant website. Here, shoppers can search for any product and compare prices and models from various sellers. One is Google’s comparison shopping engine (CSE). When we refer to Google Shopping, we’re actually talking about two interconnected platforms. Here’s how it works: Google Shopping: the comparison shopping engine Since the same term is used to refer to both, it can get a little confusing. Google Shopping refers both to Google’s comparison shopping network and to their advertising platform.

#Google shopping desktop how to

How to upload products to Google Shopping.How much does it cost to sell on Google Shopping?.To get you going, we’ll be covering the following: This guide will demystify the ecosystem that is Google Shopping and help you navigate the various programs and opportunities Google offers your business. But how does Google Shopping actually work? Google Shopping is the umbrella term covering the different tools and programs that Google provides to help online stores reach shoppers. This makes Google second only to Amazon when it comes to product searches-and gives sellers a great opportunity. One in five shoppers starts their product search on Google.